LIFE FULL OF ENERGY

Objective
Create a brand inspired by a French poem.

Approach
I created this brand based on an aggressive abstract wave feeling, inspired by the title of the poem "They came by their small skiffs" and this part “Ulysses joined them, weapons in hand, a smart helmet on his skull.” For this design, I chose an energy drink brand inspired by Ulysses’ name connecting the poem and the feeling that this design transmits.